Apr 07, 2018
Linear layout is suitable for the narrow base in the linear pedestrian street on both sides of the store, its advantage is layout is compact, with high efficiency, high shop visit, directionality is strong, the disadvantage is that migrating slightly worse
The monotonous directivity creates a certain sense of boredom. It is usually possible to increase the interest by creating an arc of the cosmetics display in the pedestrian street, and to arrange large nodes online to alleviate the boredom of consumers. Such as the
Hai zhengda square, in the long and narrow plane, passenger flow mainly along the direction, the broad south street make consumers free flow between things, one by one store with the radian of road phase
Appear in the eyes, each store has a leading role, and in the north and the south street to extreme things in the street from the central block, on the one hand can ease long boring feeling, on the other hand, passenger flow into in depth.
No. 6: cosmetics display cabinet in the cosmetics store.
There are many ways to make cosmetics in the side hall. The side hall of general department store is the partition that USES taller wall, do not use low wall. The depth of partition wall, the shortest need 2.4 meters, front.
It is 3.6 meters, the maximum can not exceed 3.6 meters. The channel to the innermost back wall, the distance is generally 5 meters. Within 2.4 meters, there are usually two large display groups. There are 4 counters and the number of counters is generally not limited.
In the four. Why the shortest need is 2.4 meters, which is because there are four counters to display. If less than 4 counters, the impression that the goods leave to the customer, the visual impact will be very weak, basically do not.
To what effect.
To realize the personalized side hall, should remember that in the edge of the shops inside hall, must have visual point, to let the customer when walking on the channel, can directly see the visual points, so as to come in
Into the store. When the width of the channel is 2.4 meters, the partition wall can be moved within 0.6 meters, so that the passageway that the customer can walk will reach 3 meters, and the channel will widen. And when the partition walls go down.
In time, customers will be more open and easier to understand the goods in the store.
But if the whole store does this, it won't work. For example, in the side hall of a certain level, the active line forming a circle is very close to the inside, while the side hall is relatively shallow.
In some cases, the side hall is deep, which is different. For example, an Angle is especially deep in the store, considering the partition of the top, it can shrink a little bit more to increase the pass.
The width of the road allows the customer to see another Angle. So, generally speaking, the channel is 2.4 meters, the partition is 0.6 meters, and the total is 3 meters, but this is just normal practice, depending on the layout.
The difference in the place, it also changes.
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